During my time as president, I wanted to focus on rebranding the sorority in a way that made our organization stand out from the 18 competing organizations. Few other sororities were putting effort into marketing and branding material beyond recruitment week, so I wanted to fill that gap by creating "evergreen" marketing material.
The main goal was to brand our organization in a subtle feminine way without the typical over-the-top girliness. These banners are meant for social media usage.
Adobe Photoshop, Adobe Lightroom